Amazon has just launched Amazon.ie, a new online marketplace dedicated to Ireland. This is a big deal for sellers because it allows them to reach Irish customers and expand their business in Europe—way ahead of the planned 2025 launch!
What This Means for Sellers
Amazon.ie brings new opportunities for sellers to grow their business. Here’s what it means for you:
1. A New Marketplace to Reach Irish Customers
With Amazon.ie, you can now sell directly to Irish shoppers. Instead of Irish customers having to buy from other Amazon sites like Amazon.co.uk, they now have their own local marketplace. This means more visibility and a chance to sell to millions of potential customers in Ireland.
2. No Extra Customs Charges
After Brexit, Irish customers shopping from other Amazon sites faced customs fees, making it less attractive to shop online. But with Amazon.ie, this problem is solved. There are no surprise customs charges for Irish buyers, which makes the shopping experience smoother and more likely to lead to sales.
3. Use Your Existing Amazon Account
If you already have a Professional Seller account, you don’t need to set up a new one for Amazon.ie. You can simply add it as a new marketplace in your existing Seller Central account. This makes it easy to start selling in Ireland without any extra hassle.
How to Get Started
Starting on Amazon.ie is simple. Follow these steps:
1. Check Your Seller Central Account
Log in to your Amazon Seller Central account. In the marketplace drop-down menu, you’ll see Amazon.ie as a new option.
2. Add Amazon.ie to Your Account
Once you select Amazon.ie, you can add it to your list of active marketplaces. There’s no need to create a new account, and you can manage all your listings in one place.
3. List Your Products
If you’re already selling on Amazon in other countries, your products may be ready to sell on Amazon.ie. You just need to make sure they are available for Irish customers. You can use Amazon’s European Fulfillment Network (EFN) to make shipping even easier.
4. Optimize for the Irish Market
Consider making small changes to your listings to better appeal to Irish customers. You might want to adjust shipping times, product descriptions, or even run promotions that attract local buyers.
Why This Is Great for Sellers
The launch of Amazon.ie opens up many exciting opportunities:
- Increased Visibility: Your products can be discovered by millions of Irish shoppers who have been waiting for a local Amazon marketplace.
- Simpler Shopping: No customs fees means Irish customers can shop without worrying about extra charges.
- Easy to Start: If you’re already selling on Amazon, adding Amazon.ie is quick and simple.
The Irish Market Is Growing
Even though Amazon had planned to launch Amazon.ie in 2025, it’s happening now! This gives sellers the chance to get ahead of the competition. With Amazon’s reach in Ireland growing, it’s a great time to expand into this market.
Ready to Sell in Ireland?
Now that Amazon.ie is live, there’s no better time to start selling to Irish customers. Whether you already have a business or are just starting out, Amazon.ie offers a great opportunity to grow your brand.
Are you excited to try selling in Ireland? Let us know in the comments below!
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