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The ABCs of Launching on Amazon: FBA New Selection Explained

Bigger and Better Launches: Updates to the FBA New Selection Program

Amazon just made launching new products on their platform even easier! Since March 2024, the FBA New Selection program has been revamped to offer sellers more benefits and opportunities. This blog post will break down the exciting updates and explain how they can help you launch your new products with greater ease and potentially save money.

More Money Back on More Products (Increased Rebate Limits):

Imagine getting a partial refund on your sales of new products! That’s what the FBA New Selection program offers. Previously, you could get rebates on a maximum of 50 standard-sized items and 30 non-standard sized items for a limited time. Now, Amazon has increased these limits! You can now receive rebates on up to 100 standard-sized items and 50 non-standard sized items for an even longer period of 120 days. This means you have more time to sell your new inventory and potentially earn more money back.

Easier to Join (Lower IPI Eligibility Threshold):

The FBA New Selection program used to have a minimum score requirement based on your Inventory Performance Index (IPI). This score reflects how well you manage your stock on Amazon. Now, the minimum IPI score to join the program has been lowered to 300, opening it up to a wider range of sellers, including those who are just starting out on Amazon. Even if you don’t have an IPI score yet, you can still enroll and enjoy the benefits!

Let’s Recap the Money-Saving Benefits:

The FBA New Selection program offers several ways to save money and streamline your product launch process:

  • Free Storage: Worried about upfront storage costs while your new product gains traction? No problem! The program offers free storage for a set period, allowing you to save money and focus on marketing your product.

  • Free Help Getting Rid of Old Stock (Free Liquidation Service): Didn’t sell as many items as you expected? No worries! The program offers a free liquidation service, where Amazon takes care of selling off any leftover inventory. This frees you up to focus on other aspects of your business.

  • Free Returns Processing: Returns can be a hassle during a launch phase. With the FBA New Selection program, Amazon handles the return processing for new products at no additional cost. This ensures a smooth customer experience and saves you time and effort.

  • Potential Rebates on Sales: On top of everything else, you might even get rebates on your sales of new products enrolled in the program. This extra money back can help offset costs and boost your profit margins during the crucial launch phase.

By taking advantage of the FBA New Selection program’s updates, you can launch your new products on Amazon with more ease, potentially save money, and increase your chances of success.

Conclusion:

Launching new products on Amazon just got easier! The FBA New Selection program now gives you more money back on a wider range of products for a longer time, and it’s easier to join the program than ever before. Plus, it offers free storage to save you money upfront, helps you get rid of leftover stock, handles returns for you, and might even give you rebates on your sales. Whether you’re a pro or just starting out, this program can help you launch your products with more ease and grow your business on Amazon.

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